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Modern Word-of-Mouth Advertising

December 16th, 2013

Many have seen, shared and enjoyed the viral marketing campaigns of companies like Dove, Nike and Evian. These ads are much more than just funny or inspiring YouTube videos with millions of views. The business use of these ads is growing swiftly as a form of marketing, ‘modern word-of-mouth advertising.’ They [...]

More Archived Posts


October 18th, 2013

Customer Feedback – It’s Your Business

September 30th, 2013

Public Re-Branding Lessons Learned

September 9th, 2013

Being the Brand Police is Hard. A Brand Standards Guide Can Help.

July 8th, 2013

Gatsby’s American Dream Meets Pinterest

May 13th, 2013

Behind the Scenes: Element Mobile Photo Shoot

January 10th, 2012

Pinterest Sparks Online Traffic

January 4th, 2012

Creativity: The Lifeblood of Good PR

October 24th, 2011

Creative Thoughts: Logo Redesign

October 7th, 2011
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