Many have seen, shared and enjoyed the viral marketing campaigns of companies like Dove, Nike and Evian. These ads are much more than just funny or inspiring YouTube videos with millions of views. The business use of these ads is growing swiftly as a form of marketing, ‘modern word-of-mouth advertising.’ They [...]
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Modern Word-of-Mouth AdvertisingDecember 16th, 2013 |
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#TeachMeHowToHashtagOctober 18th, 2013 |
Customer Feedback – It’s Your BusinessSeptember 30th, 2013 |
Public Re-Branding Lessons LearnedSeptember 9th, 2013 |
Being the Brand Police is Hard. A Brand Standards Guide Can Help.July 8th, 2013 |
Gatsby’s American Dream Meets PinterestMay 13th, 2013 |
Behind the Scenes: Element Mobile Photo ShootJanuary 10th, 2012 |
Pinterest Sparks Online TrafficJanuary 4th, 2012 |
Creativity: The Lifeblood of Good PROctober 24th, 2011 |
Creative Thoughts: Logo RedesignOctober 7th, 2011 |